General Tire used the recent Emirates Airline Dubai Rugby Sevens event as an opportunity to promote tire safety. General Tire was one of the partners of the event which drew thousands of rug... Read more
Kumho’s subsidiary in the United States, Kumho Tire USA Inc. has expanded its multi-year partnership deal with the National Basketball Association (NBA) to cover courtside advertising and ho... Read more
Michelin has announced the closure of its retreading plant in Germany. The last retreaded truck tire came off the production line at the Michelin Pneu plant, which is located in Oranienburg,... Read more
Vredstein is launching a new campaign with the hashtag #LIVETHELAND to promote greater awareness about the brand’s range of agricultural tires. The company is being rolled out in different m... Read more
The Prodrift Academy in Dubai has recently signed a partnership agreement with Westlake Tyre for the 2016/2017 drifting season in the UAE. In the UAE, Al Rahala Trading Co. LLC is the author... Read more
Zeetex is a company that is known for its customer centric approach. It is very active on the marketing front and is well known for its educative digital marketing campaigns. Some of the cam... Read more
Trelleborg won a gold medal at the 2017 edition of the SIMA Innovation Awards for its Variable Inflation Pressure VIPTM system. VIPTM is essentially a complete wheel system that is smart and... Read more
Leading tire distributor Omni United Pte. Ltd. was chosen for the prestigious Enterprise 50 list by Singapore’s Business Times and KPMG Services Pte. Ltd. The company earned the award on the... Read more
For the second consecutive year, Michelin’s subsidiary in North America, Michelin North America Inc. is running its #KeepThanksMoving, on social media platforms to honor “heroes” in the tran... Read more
Yokohama Rubber Co., Ltd. Has announced that its tires has been selected as the OE fitment for the new Subaru Impreza. While the company’s ADVAN Sport V105 tire will be used as the OE for th... Read more
Nissan launches first-of-its-kind Patrol 8 Adventures series in the Middle East
Biannual Automechanika Dubai Network gathers regional automotive experts to highlight the role of remanufacturing in the circular economy
Mercedes-Benz VISION EQXX, the Record-Breaking Icon, to Showcase at LEAP 2024 in Riyadh, Saudi Arabia
CZINGER VEHICLES GROWS ITS INTERNATIONAL FOOTPRINT AS IT PARTNERS WITH AL HABTOOR MOTORS FOR DISTRIBUTION OF ITS GROUNDBREAKING 21C IN THE MIDDLE EAST
FIRST BESPOKE LIMITED EDITION IN INDIA CURATED BY BENTLEY MULLINER
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