The Prodrift Academy in Dubai has recently signed a partnership agreement with Westlake Tyre for the 2016/2017 drifting season in the UAE. In the UAE, Al Rahala Trading Co. LLC is the authorized distributor for Westlake tires. The agreement between the two organizations was officially finalized at a signing ceremony that was held at the Dubai Marine Beach Resort & Spa.
As an outcome of the partnership, Prodrift Academy will be using Westlake tires for its full fleet of training and professional drift cars. The Prodrift Academy is the leading training facility in the Middle East for learning and experiencing drifting and it is one of the leading drift brands across the globe. Westlake tires is a leading Chinese tire brand and its Sport RS tire has been recognized as a frontrunner when it comes drift performance. The Sport RS tire has played a leading role in numerous drift championship wins and has a proven track record.
Speaking about the agreement between the two organizations, Prodrift Academy UAE Director, Mohammed Al Falasi said that he was very pleased about the partnership. He added that his team has worked very hard to position the Prodrift Academy UAE as the leading drift experience and training facility in the Middle East. He added that using a proven tire like Westlake Sport RS tire would take the Prodrift Academy’s programs and students to a new level of performance.
Westlake Tyre Director of sales, Chunshu Han said, “We believe our partnership with the Prodrift Academy will create a synergy between the drifting community and our tires. The combination of high performance Westlake Sport RS Tire and Prodrift Academy’s expertise will create a new trend in the drifting community.”
He expressed his hope that Prodrift Academy’s drifting expertise and use of Westlake tires will help both organizations to achieve their goals in the forthcoming season.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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