Al Nabooda Automobiles, the exclusive distributor for Audi in Dubai and the northern Emirates is using football and Instagram contest to boost brand awareness. The Arabian Gulf Cup trophy, i... Read more
One lucky member of the UAE armed forces won a new Land Cruiser from Al-Futtaim Motors. Al-Futtaim Motors is the sole distributor of Toyota and Lexus branded vehicles in the UAE. Ali Abdulla... Read more
LeEco, a Chinese Internet company, has recently joined hands with six local automotive companies for the development of a vehicle infotainment ecosystem. Reports say that the collaboration i... Read more
Formula One racing will now become more intense and exhilarating than ever, with IBM’s recent announcement that Honda R&D is tracking and analyzing data from over 160 sensors in F1 cars... Read more
Aston Martin has a reputation for performance oriented cars, cars that were good enough to appeal to even James Bond. Now, the company has announced that it will be teaming up with Red Bull... Read more
Fiat Chrysler Automobiles (FCA) has recently announced that all its upcoming vehicles equipped with Automatic Emergency Braking (AEB) systems will soon feature sensor-fusion technology. The... Read more
Highlighting the significance of motorsport as a testing platform for Mobil 1™ synthetic motor oil, ExxonMobil has recently renewed its multi-year title sponsorship of America’s leading spor... Read more
For the fourth consecutive year, Goodyear has been recognized as the most admired tire manufacturer in the world by Fortune magazine. The company was also ranked as the No: 3 company in the... Read more
Renowned Polish bus manufacturer, Polaris has approved the installation of Continental’s tire-pressure-monitoring system ContiPressureCheck as OE on its vehicles. The company is one of the l... Read more
Even those who do not own a tire or have nothing to do with the automotive industry are familiar with rotund, jolly Michelin Man. Fondly known as Bibendum, he imparts a sense of bonhomie and... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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