Highlighting the significance of motorsport as a testing platform for Mobil 1™ synthetic motor oil, ExxonMobil has recently renewed its multi-year title sponsorship of America’s leading sports car endurance race—the Mobil 1 Twelve Hours of Sebring Fueled by “Fresh from Florida”.
According to Kai Decker, global motorsports manager at ExxonMobil, the development of advanced technology requires testing beyond normal experiences, and this grueling 12-hour race offers ExxonMobil with an outstanding opportunity to showcase the durability and performance of Mobil 1 while pushing their motor oil to extreme limits. He added that their decades-long collaboration with this iconic race has not only brought some exciting racing moments on America’s oldest road racing track, but also contributed to the development of Mobil 1 products used in everyday passenger vehicles on the road. “We’re proud to extend our commitment to Sebring by continuing as title sponsor of this iconic race.”
The recently concluded 2016 Mobil 1 Twelve Hours of Sebring event marked the 21st consecutive year ExxonMobil has been the title sponsor of the iconic race.
In a statement, Sebring President and General Manager Wayne Estes, said that for over two decades, they have thoroughly enjoyed having Mobil 1 as their name and title sponsor. He noted that Sebring International Raceway anticipates to continue offering this iconic race to the fans while collaborating with Mobil 1.
Apart from serving as a title sponsor, Mobil 1 can also be found trackside offering high-performance lubricant products and technical engineering support to a number of teams contending in the Mobil 1 twelve Hours of Sebring, including Corvette Racing and Porsche Motorsport.
Bruce Crawley, motorsport technology manager at ExxonMobil, said that they take great pride in their lubricants technology collaborations with some of the world’s best racing organization, and work closely to help prepare them for endurance races such as the Mobil 1 Twelve Hours of Sebring.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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