Ever since it was launched in the UAE by Mitsubishi’s exclusive distribution partner in the country, Al Habtoor Motors, the Mitsubishi Pajero has been the king of the road here. Over the pas... Read more
Hankook has premiered its new Ventus Prime3 in the European market. The tire is positioned as a premium comfort tire for high-end models with its blend of comfort, performance, safety and en... Read more
Toyo Tire U.S.A. Corp, the US subsidiary of Toyo Tires has announced that it has signed a multi-year partnership with renowned viral superstar Ken Block. As part of the partnership, Block, w... Read more
The Radiomize gesture-controlled steering wheel cover opens up world of smart control options for car owners who drive older cars that have not kept up with the rapid advancements of onboard... Read more
Cricket has a millions of fans across the world especially in the Indian subcontinent, UK and Australia. In a move to boost brand awareness, Japanese auto manufacturer, Nissan has signed on... Read more
One of the struggles of the digital age is the efficient housekeeping of photographs and videos that are typically scattered across a number of devices. If you find yourself searching your t... Read more
BMW is a brand that is normally associated with luxury cars. The company also produces premium motorcycles and it is in this capacity that the company’s M pision has cultivated a longstandin... Read more
Goodyear Tire & Rubber Co. has chosen to expand its partnership with celebrated racer, Dale Earnhardt Jr’s. He will be the company’s spokesperson in a new series of print, broadcast and... Read more
Jazz first became a high profile event in the UAE back in 2003, when Emirates Airlines organized the Emirates Airlines Dubai Jazz Festival. The 14th edition of the event was held from Februa... Read more
In view of the growing importance of a savvy digital presence, leading tire manufacturer, Hankook has completely revamped its company website that is targeted at 12 markets in Europe includi... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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