Fifty years ago, Mazda accomplished what was once considered to be an impossible task. At the time, the company was known as the Toyo Kogyo Corporation and needed to come up with a unique of... Read more
Osram, the renowned lighting manufacturer, set a new benchmark over 25 years ago with its Topled range, the first surfacemountable LEDs. Now as part of the Topled range, the company has laun... Read more
Bridgestone has unveiled a new Passenger Radial tire named the ECOPIA EP300 Tire for eco-conscious motorists. The EP300 is positioned as a tire with low rolling resistance and superior wet g... Read more
Cooper Tire & Rubber Co. has announced a new mobile app named Tread Wisely to promote safe driving among teens and young adults. The app, which Cooper created in partnership with the Nat... Read more
Biologically effective light from Osram added to the top form of the BMW Motorsport team during the 24- hour race on the Nürburgring circuit in Germany, which was held on May 27 and 28. Osra... Read more
BMW factories which are located in Germany, China and South Africa were forced to reduce their production of 1-, 2- , 3- and 4-series models after they were unable to source sufficient steer... Read more
Valeo is betting big on 48-volt “mild hybrid” technology, which is fast emerging as a cost-effective way for automotive manufacturers makers to meet increasingly strict emissions... Read more
Just like our body needs extra care during the summer to stay cool, our cars and especially our tires need extra attention during the scorching summer months in Dubai. High temperatures can... Read more
Leading automotive supplier, Magna International has come up with a camera-based advanced driver assistance technology that can help minimize vehicular accidents that are caused by blind spo... Read more
Nissan won the prestigious Festival of Media MENA award for its Navara outreach campaign in Saudi Arabia. The Festival of Media MENA Awards in Dubai is one of the leading marketing and media... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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