Bridgestone has announced that it has appointed Mete Ekin, current Regional Managing Director Middle East and Africa, as its new VP Bridgestone Emerging Markets. The appointment will be effe... Read more
Can you begin by telling us a little about yourself and your experience in the automotive industry? I’ve been working in the automotive industry, particularly in commercial vehicles for more... Read more
Cooper Tire has rolled out a new advertising campaign using a fatherly figure called Uncle Cooper. The new character was inspired by consumer research that the company conducted which reveal... Read more
KitKat from Nestle is famous for its “Have a break, have a KitKat” tagline. The new Green tea matcha KitKat combines the latest flavors of the season including chocolate and matcha green tea... Read more
World UFC champion established his supremacy in the field with an undefeated run and a crushing victory over Dustin Poirier in the finals. Toyota paired one champion with another when it gav... Read more
In collaboration with the EDAG Group, which is the largest independent engineering service provider in the world, Hyundai Motor Europe Technical Center (HMETC) has developed what is possibly... Read more
One of the most annoying driving behaviors observed regularly on UAE roads is the stubborn non-use of indicators. Motorists regularly switch lanes, merge onto highways, exit highways, turn a... Read more
There are some models that are not just vehicles, but inspire emotions associated with a certain way of life. The Ford Mustang is one such model, and in the UAE, so is the Toyota Land Cruise... Read more
From the time that Dubai won the rights to host the 2020 Expo, we have been waiting eagerly for the grand event. Now, expo madness is officially set to begin in the automotive segment with t... Read more
Transparency Market Research has published a study titled “Tire Machinery Market” forecasting that from a revenue perspective, the global tire machinery market is estimated to expand at a CA... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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