Yokohama Rubber Co., Ltd., announced that it would be participating in the 45th edition of the Tokyo Motor Show which is scheduled to be held at Tokyo Big Sight from October 25 to November 5... Read more
The Yokohama Rubber Co., Ltd. has announced that the tire manufacturer has signed an agreement with the renowned English football club, Chelsea FC to become its jersey shirt sleeve sponsor f... Read more
Yokohama Tire Corporation has added a new mud-terrain tire to its Geolander range to strengthen its position in the light truck and off-road segments. The Geolander range of tires is meant t... Read more
Yokohama has further extended its partnership with the Nitro circus organization. The tire manufacturer will now be official tire partner of the Nitro World Games, which is scheduled to take... Read more
The Nitro Circus event has become immensely popular in the United States. It is basically an action sport collective which involves a group of friends travelling around the world base jumpin... Read more
Yokohama Rubber Co., Ltd. has announced that the company’s tires will be factory fitted on the all-new Yaris, which will be known as the Vitz in the Japanese market. The model was launched o... Read more
Yokohama has been selected as the official tire of the US Spartan Race. The Spartan Race is known to be one of the toughest and most well known obstacle race series in the world and is held... Read more
The Tyres and Batteries Division of the renowned family owned Juma Al Majid Group is the exclusive distributor for Yokohama tires in the UAE. The two companies have now joined hands to debut... Read more
Nissan launches first-of-its-kind Patrol 8 Adventures series in the Middle East
Biannual Automechanika Dubai Network gathers regional automotive experts to highlight the role of remanufacturing in the circular economy
Mercedes-Benz VISION EQXX, the Record-Breaking Icon, to Showcase at LEAP 2024 in Riyadh, Saudi Arabia
CZINGER VEHICLES GROWS ITS INTERNATIONAL FOOTPRINT AS IT PARTNERS WITH AL HABTOOR MOTORS FOR DISTRIBUTION OF ITS GROUNDBREAKING 21C IN THE MIDDLE EAST
FIRST BESPOKE LIMITED EDITION IN INDIA CURATED BY BENTLEY MULLINER
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