The Specialty Equipment Market Association (SEMA) announced the winners of its Best New Products Award at the 2019 SEMA Show. Yokohama Tire made a clean sweep of the tire and related product... Read more
According to a report in the European Rubber Journal, Yokohama Rubber Co. Ltd. (YRC) is currently in discussions for the acquisition of Prometeon Tire Group (PTG). Prometeon is the new name... Read more
Yokohama Tire Corp.has added an LX variant to tits Avid Ascend range of touring tires for passenger cars, crossovers and minivans. The LX tire delivers better all-season performance and a lo... Read more
Yokohama Tire has added a new tire to its well established ultra-high performance (UHP) range with its debut of the new ADVAN Apex. The tire was specifically developed for the North American... Read more
Yokohama Rubber Co., Ltd., has announced that the company’s Russian subsidiary which deals with tire manufacturing and sales LLC Yokohama R.P.Z., has received a Nissan Best Supplier Award in... Read more
Yokohama Rubber Co., Ltd. Has announced that the company has won the OE fitment for the new Mazda 3. It will be supplying its “BluEarth-GT AE51” tires as the original equipment (OE) tire for... Read more
Yokohama Tire Corporation has announced that the company has received the top supplier award from Caterpillar, its platinum supplier award for the seventh consecutive year. The award is part... Read more
Yokohama Rubber Co., Ltd. Has announced that the company will be launching the “G.T. SPECIAL CLASSIC” tire in the European market. This tire will mark the revival of the tire manufacturer’s... Read more
Mercedes-AMG G.m.b.H. has opted for 19- and 20-inch variants of the Yokohama Advan Sport V105 tire as an OE fitment for the company’s E 53 4MATIC+ series. This series from the car tuning fir... Read more
Yokohama Rubber Co., Ltd. Has announced today that its “ADVAN Sport V105” has been chosen as the original equipment (OE) tire by the BMW Group for the M Performance version of the automaker’... Read more
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