MINI, the official automotive sponsor of Sole DXB, was front and centre at the Middle East’s premier lifestyle and street-culture festival, which took place from December 8 to 10. The event... Read more
MINI is consistently pursuing its path towards an all-electric model range and will be presenting two members of the new MINI family at the IAA (International Motor Show) Since the relaunch... Read more
Bridgestone Middle East showcased anew the power of its innovative, high-performing tyres at the recently concluded BMW AGMC-led M Festival at the Dubai Autodrome. During the one-day, action... Read more
Urban mobility, sustainability, cosmopolitanism and individuality are at the focus of dialogue with visionaries and the community at numerous locations in the Munich city area. MINI Brand Hu... Read more
In 2019, a new extreme athlete in the model program of the British brand, MINI revealed itself. The new MINI John Cooper Works GP was born. The new model is the third iteration in a lineup o... Read more
The name John Cooper, born 98 years ago today, stands not only for great successes in Formula 1, but also for the traditional sporting spirit of the MINI brand. 60 years ago, John Cooper lai... Read more
At the beginning of the coming decade, MINI will become a fully electric brand. On the way there, more and more customers worldwide are becoming enthusiastic about electrified MINI models. I... Read more
It is a marathon for people and engines. Once a year, the top stars of touring car and Gran Turismo racing battle it out for victory at the 24-hour race on the Nürburgring. The atmosphere at... Read more
With the presentation of the MINI Vision Urbanaut virtual vision vehicle in November 2020, the MINI brand revealed an all-new interpretation of mobility through an innovative vision of space... Read more
Holidays in the region and journeys of discovery through the local countryside will continue to be high on the list of priorities for many people seeking relaxation in the summer of 2021. Th... Read more
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