Continental has become the official tyre partner of the renowned Tour de France cycling race. As part of the sponsorship deal, all the official support vehicles – cars, vans and motorcycles... Read more
Pirelli launched its new range of 2018 Formula 1 tyres in Abu Dhabi, adding two extra compounds and colours for next year, in addition to new compounds, constructions, compounds and working... Read more
Omni United was won the renowned Enterprise 50 Award for the fifth straight year at the Enterprise 50 awards ceremony that was held in Singapore. The company was recognized as one of the top... Read more
Leading US magazine “Time” has selected Michelin’s Vision concept tyre as one of the ’25 Best inventions of 2017’. The tyre earned this distinction on the basis of its airless structure, use... Read more
BKT has formally opened a new research and development centre in India. Called the ‘Suresh Poddar Innovation Hub’ after the eldest of the three Poddar brothers, it is part of the company’s g... Read more
Continental has been engaged in extensive research to test the viability of sourcing rubber from Russian dandelions for the production of tyres for the past six years. Back in 2016, the comp... Read more
China’s Hangzhou Zhongce Rubber Co. Ltd. used the recent Specialty Equipment Market Association (SEMA) Show in Las Vegas to launch its new “Smart Tire System” for fleets. The company h... Read more
Scientists from Apollo Tyres worked closely with experts at the Rubber Research Institute of India (RRI) to invent a special grade of Epoxide Natural Rubber (ENR). This is a rubber compound... Read more
Firestone has launched its first site for the Middle East and Africa region, making it easy for customers in the region to find the right tyres for their vehicle by just clicking a button. T... Read more
Sumitomo Rubber Industries Ltd. has revealed its roadmap for innovation and plan to develop innovative tyre products in several stages to align with more stringent requirements with regard o... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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