Schaeffler has announced that it has set up a new facility in Silicon Valley in order to establish a foothold in one of the most renowned hubs for technology and research.
Philip George, director, region innovation for Schaeffer is in charge of the new office. As part of his new role, George will work on establishing relationships with local disruptors, start-up companies and potential technology partners in order to advance Schaeffler’s development of advanced automotive and industrial products. The team at Silicon Valley will also work on defining and developing new tools and methods that will allow the company to quickly advance new technology solutions.
Commenting on the new center, George said that only those with a precise understanding of their customers’ requirements can offer tailored solutions. He added, “With its close proximity to tech-driven companies and start-ups, our new Silicon Valley facility enables us to not only stay current with transformational technology trends created in this region, but to become an active partner to the companies driving these trends.”
Schaeffer will work further on ramping up its digital agenda, in order to keep abreast of trends in future mobility like Industry 4.0, the Internet of Things, big data, cloud analytics and new business models.
“We’re prepared to engage in the forward-thinking efforts needed to provide our customers and partners with innovative and comprehensive system solutions for tomorrow’s automotive and industrial needs,” said George.
Prof. Peter Gutzmer, deputy CEO and chief technology officer at Schaeffler said that as technologies and innovative breakthroughs continue to develop at a fast pace, thus transforming the world’s mobility culture, Schaeffler’s move to Silicon Valley will further strengthen its ‘Mobility for tomorrow’ strategy.
Gutzmer concluded the development of new opportunities and technologies in the North American region will allow Schaeffler to develop innovative solutions that would make the company the preferred technology partner to its customers, both now and in the future.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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