Continental has opened a new flagship service center in Dubai. The center, which is located on 4th Street in Al Quoz 1, was opened formally to the public by executives from Continental, Royal Step Car Services and Emirates for Universal Tyres (EUT), which is the exclusive distributor for Continental in the UAE.
Continental opened this service center, which is its largest such facility in the Middle East market in partnership with Royal Step Car Services, to provide customers in the UAE with a one-stop shop that would meet all their needs for car service. The center has more than 10 service bays and offers a full range of premium tire and car care services. The services that are provided at this facility include tire repairs and fitting, wheel alignment, battery servicing, air conditioning servicing, oil changes, electrical work, brake services, car wash, car accessories and other general maintenance. There is also an etire area that has been designated as a dedicated customer waiting area and product display area.
The official launch ceremony was attended by Karel Kucera, Managing Director of Continental Middle East and Shaun Smith, General Manager at EUT, who handed over a certificate designating Royal Step Car Services as the company’s authorized dealership to Hassan El Haj, Managing Director of Royal Step Car Services.
The opening of the new service center can be considered as the latest of a series of developments that Continental has carried out to enhance its support for customers across the UAE and Middle East.
Other measures to cater to customers in the region include the launch last year of the new Generation 6 range of tires, which were developed specifically for this market and the establishment of a new parts warehouse, thus facilitating smoother parts supply, in Jebel Ali earlier this year.
“This new flagship service center allows Continental to make its premium range of tyres and other services even more accessible to customers in Dubai,” said Karel Kucera, managing director of Continental Middle East. “It also demonstrates the commitment of both Continental and our UAE partner Royal Step Car Services to all of our customers, whether they be private individuals or companies, at a time when we are experiencing increased demand across the region.”
The new Continental service centre is open from 08:00 to 13:00 and 14:00 to 20:00 from Saturday to Thursday, and 15:00 to 20:00 on Fridays.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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