Since a car is a huge asset, it deserves your care and attention especially in this region where extreme heat and sand drain the life out of it. However, due to busy schedules and fast-paced lifestyle, you will realize that the road to hell is really paved with good intentions when it comes to giving your car all the care and pampering it deserves.
Understanding the gap between demand and the levels of service that exist in car detailing across the UAE, OCD Mobile car Detailing was established last year. The name OCD, which stands for obsessive compulsive disorder and hints at the obsessive compulsion of keeping cars clean, was originally an idea of Qais Khan, a Dubai-based entrepreneur and car enthusiast.
The unique selling proposition of the Dubai-based start-up is premium quality mobile car-care solutions through an exceptional combination of sustainable technology and on-ground expertise. In the emirate, OCD is just one of the few car wash and detailing firms which can pride the use of environment-friendly car detailing products and guarantee waste management and water conservation. Its experienced and highly trained team uses minimum water quantity, almost half the number of water gallons that most detailers use. Hence, there are no spills or water left on the ground.
OCD is the sole authorized company in the Middle East recognized by Mitchell & King, thanks to its high standards of bespoke and detailing solutions for any kind of car. With over 2,000 cars serviced in just a short period of time, the company has built a reputation of unrivalled quality and accuracy among automotive enthusiasts in the region. No wonder, a number of super luxury cars of VIPs from across the GCC are regularly serviced by the OCD team.
Expressing his vision, Qais Khan, Founder, OCD AE, said that car care is not a mundane job, but rather a way of life. He noted that their clients are emotionally attached to cars and they make sure to provide top notch services with personalized care for every car. “Customer satisfaction is at the heart of our business model and indeed the response has been overwhelming. We aim to establish ourselves as the market leader in the car care and automobile industry in the coming years.”
OCD has proudly served a number of luxury cars including Bugatti Lamborghini, McLaren and Aston Martin. However, it does not only limit its services for these cars. It also caters to regular cars without compromising on care, quality and budget.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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