The demand for electric vehicles in the Indian automotive is set to soar with government policies that focus on encouraging large scale adoption of electric vehicles. One of the Indian automotive manufacturers with considerable expertise in the production of electric vehicles is Mabhindra and LG Chem has just finalized a seven-year contract to supply electric car batteries to Mahindra.
The deal with Mahindra is worth hundreds of billions of won as according to the terms of the agreement, LG Chem will serve as the sole battery supplier for Mahindra’s new electric vehicle model, which is slated to be launched in 2020.
This deal will help LG Chem to get a head start in the market for electric vehicle batteries in India. India’s automotive market is growing at a rapid pace and is now the four largest market in the world.
Mahindra is a global car manufacturer that acquired Korean car manufacturer, Ssangyong Motor in 2010. Mahindra had also acquired the renowned Italian car design firm, Pininfarina in a 168 million euro deal in December 2015. India is a key market for Korean company, LG Chem as Korean suppliers have been sidelined in the Chinese automotive market.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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