Ford has decided to reduce the number of vehicle platforms to five in order to retain its competitiveness in a market that is changing rapidly. The company has announced that it would be reducing the number of vehicle platforms used from nine to five, just like many of its competitors like Toyota and Volkswagen. In North America, it will stop production of stopping production of many of its non-truck, non-crossover, and non-Mustang models.
The company will continue to pursue its Ford One plan that was conceptualized by its former CEO Alan Mulally, in order to turn around its fortunes after the financial recession a decade ago.
As part of the Ford One plan, the company had decided to reduce the number of platforms it used globally from 30 to nine, but the new changes would mean that Ford will be able to save up to USD 25.5 billion in costs, over the next five years. Ford’s head of product development and purchasing, Hau
Thai-Tang presented the new plan at the 2018 J.P. Morgan Auto Conference.
The five platforms that the company would continue to use will include: unibody battery-electric, unibody commercial van, rear-wheel-drive/all-wheel-drive body-on-frame, front-wheel-drive/all-wheel-drive unibody, and rear-wheel-drive/all-wheel-drive unibody. Through the use of less number of platforms, Ford will be able to optimize the efficiency of its processes.
When it comes to individual models, this means that a baby Bronco might be launched for the crossover market, which will share a platform with the Focus Active, in a FWD/AWD layout. The Mustang might share a modular RWD/AWD unibody platform with larger crossover vehicles like the Lincoln Aviator and the new Explorer.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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