The opening of the first Petromin-Nissan showroom marked the first step in the new partnership between the two companies in Saudi Arabia and spearheads the drive to bring customer service of the highest standard to Saudi Arabia.
Commenting on the new showroom, Christian Mardrus, Nissan Senior Vice President and Chairman for Africa, Middle East and India said that the opening of the new showroom is the first milestone in the partnership between the two companies. With Nissan’s range of world-class vehicles and Petromin’s widespread network of service facilities, the two companies are a perfect match.
Back in 2013, Nissan had announced its intention to set up a direct presence in Saudi Arabia with the establishment of Nissan KSA in its drive to increase its market share in one of the largest markets in the region. The new partnership with Petromin, which is one of the leading players in the automobile servicing segment will help it to increase its presence in the country in a timely and sustainable manner.
Commenting on the partnership, Samir Nawar, President and CEO of Petromin Corporation said that he was very excited about the partnership. Petromin has a longstanding history of nearly five decades in vehicle servicing and the company has extremely high levels of customer satisfaction and an unrivalled network with respect to geographical coverage. Adding Nissan showrooms will complement the current business portfolio and Nissan customers can rightfully look forward to receiving high standards of sales, service and care. He concluded by saying that the showroom heralds a new era for both brands.
While Nissan brings a wide range of exciting, high-quality vehicles to the table, Petromin has an unrivalled presence in Saudi Arabia with its geographical reach, competitive pricing, convenient timings for customers and focus on quality.When it comes to after sales service, Petromin Nissan facilities offer customers the benefit of trained staff, exceptional speed and a high level of convenience. There will be no need for pre-booking.
“The new showroom in Jeddah matches Nissan’s global standards and sets itself apart as a model for others to follow. It’s entirely geared to provide customers with the best possible experience and we eagerly look forward to expanding with further facilities to build further this iconic brand in such a key market”. Said Samir Cherfan, Nissan Middle East’s Managing Director.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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