Leading Indian specialty tire manufacturer, BKT has expanded its partnership with GB Equipment Solutions (GBES) of Galadari Brothers in the UAE through the inclusion of BKT products in the products, processes and practices of Heavy Equipment Division of Galadari Brothers.
Earlier this year, the two companies had finalized an agreement in June based on which GBES, which is a part of the Heavy Equipment Division of Galadari Brothers, became the distributor of BKT tires in the UAE. The agreement was finalized during Automechanika Dubai, which is the leading trade show in the world for the automotive service industry.
Suhail Abdul Latif Galadari, Director of Galadari Brothers, and Mohammed Yahya Kazi Meeran, Group CEO and Director of Galadari Brothers hosted the event that was held at the headquarters of Galadari Brothers to finalize the agreement. They presented Rajiv Poddar, Joint Managing Director and Executive Director of BKT with a momento as they welcomed him.
During the event, the two parties discussed common threads that make them two natural partners. BKT’s tagline is ‘Growing Together’, which according to Meeran, who is the Group CEO of Galadari Brothers, was a phrase that correctly represented his company’s philosophy.
Poddar said that 50 per cent of the energy used for BKT’s plants is drawn from green sources. In terms of sheer daily production numbers, BKT is the leading manufacturer of agri-radials in the world.
BKT has developed into a global player in the off-highway tire industry with a 6 per cent market share and a sales volume of USD 850 million, corresponding to a 30 per cent increase over the last five years.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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