Royal Purple, a leading lubricant manufacturer has recently launched its all-new Break-In Oil offering the highest level of protection for new or newly rebuilt high performance engines.
This product, which does not require the use of other chemical additives, is formulated with highly refined mineral oil and advanced additives containing high levels of phosphorous and zinc to boost protection in flat-tappet and roller engines. Thanks to its optimized formulation, Royal Purple Break-In Oil gives excellent protection to the engine valve train and rotating components while enabling fast and effective seating of the piston rings.
According to Debby Neubauer, Royal Purple Vice President of Marketing, their goal as a lubricant manufacturer has also been to give an answer to popular issues in the automotive community. She added that Royal Purple Break-In Oil is their solution to address set-backs faced with state-of-the-art motor oils that disrupt performance on new engines, it is their mission to give protection for those engine builders that have long-waited for an outstanding formulation.
The lubricant has been widely used by performance engine builders and custom car builders across the US. In a statement, custom performance car builders Mike and Jim Ring, founders and co-owners of Ringbrothers, said that they use Break-In Oil to ensure that the high horsepower engines they use in their builds are going to last and live up to the quality associated with the Ringbrothers name. “It is important to us that the engines be broken in properly with Royal Purple Break-In Oil so that the customer can fully enjoy the car from the minute they take delivery and for as long as they own the car.”
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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