Al Tayer Motors , the authorized importer and distributor for the Maserati brand in the UAE has opened its first showroom and service center for the Italian brand in Sharjah. Conveniently located on Sheikh Mohammed Bin Zayed Road near Sharjah airport, the facility was officially opened to the public by Harald Wester, CEO of Maserati S.p.A, in the presence of Umberto Cini, Managing Director, Maserati Middle East, India and Africa and key executives from Al Tayer Motors including HE Ahmed Al Tayer, Director; Dr. Tariq Al Tayer, Director; Ashok Khanna, Chief Executive Officer and Hossam Hosni, General Manager Luxury Auto; Boulos Massoud, General Manager Aftersales.
Commenting on the opening of the new showroom and service center, the Chief Executive Officer of Al Tayer Motors, Ashok Khanna said that new facility in Sharjah is the third such center in the UAE after the Dubai and Abu Dhabi showrooms. It has been opened in line with the company’s commitment to take the brands it represents closer to customers and will help Al Tayer Motors to provide the clients in Sharjah and nearby areas with a fulfilling ownership experience.
The state-of-the-art showroom which covers an area of more than 5,600 square feet is located within the largest Al Tayer Motors facility in Sharjah off Sheikh Mohammed Bin Zayed Road near Sharjah airport. It effectively conveys the brand’s flair for design and luxury with its layout and design featuring a visitors’ lounge, a section for Maserati merchandise and a configuration area where clients can customise their cars to suit their requirements.
The facility also features a 3,200 square feet service center with five dedicated work bays making it very convenient for clients from Sharjah and surrounding areas to service their cars.
Umberto Cini, Managing Director, Maserati Middle East India & Africa said: “The UAE is a very important market for Maserati. Extending our footprint to Sharjah and the Northern Emirates is a logical next step and we would like to thank Al Tayer Motors for their commitment to the excellence for our brand.”
The showroom effectively displays all the models that are a part of the Maserati range including its sports executive sedan – the Ghibli, its flagship – the Quattroporte, as well as the GranTurismo and GranCabrio sports cars. The showroom will be open to the public from 08.00 am to 08.00 pm on all days except Fridays while the service center is open from 07.30 am to 05.30 pm from Saturday to Wednesday, and from 07.30 am to 01.30 pm on Thursdays.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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