Ford is gearing up for one of the biggest automotive shows in the region with a weekly video diary that will be uploaded on its YouTube channel.
The video diary will highlight the automotive manufacturer’s preparations for participation in a show that is mainly geared towards consumers. The video diary will be anchored by Alix Capper-Murdoch, renowned automotive journalist and founder of the Miss Auto Know website. Through the show, viewers can get a sneak peek at Ford’s plans and preparations for the event which is scheduled to be held from November 14 to 18 at the World Trade Centre in Dubai
The first episode of the video diary will focus on the Built Ford Tough ethos and the company’s range of capable and versatile pickup vehicles which include the F-150, F-150 Raptor and Ranger series.
Throughout the video series viewers will gain insights from Ford’s engineers. Capper-Murdoch will have exclusive access to senior executives and employees. A sthe episodes unfold, there will be more surprises from Ford as the Blue Oval continues its journey to the largest industry show in the region.
New episodes will be launched every Sunday. Audiences can watch them and learn more about Ford by tuning in to Ford’s dedicated YouTube channel.
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