A bespoke Rolls-Royce specially designed for a customer with a penchant for flowers turned out to be a true work of art. The Rolls-Royce which proved to be an interesting challenge for the Rolls-Royce Bespoke Collective was commissioned by a Stockholm-based entrepreneur who wanted the vehicle to have motifs of flowers throughout the vehicle. Members of his family including his wife and two of his four children have been named after flowers and the team which comprised engineers, designers and craftsmen had to come up with inventive ways in which flowers could be incorporated in the vehicle. The outcome is a truly luxurious vehicle in which a million embroidered stitches were used to create a grand vision of flowers.
Torsten Müller Ötvös, Chief Executive, Rolls-Royce Motor Cars said that the Rose Phantom serves as a stunning take on a contemporary Rolls-Royce, terming the car as a sublime achievement of the craftspeople at the Home of Rolls-Royce.
He said, “The work of our Bespoke Collective is the best in the world. When I look at creations like this car, it is with a sense of pride that I know that these skills could not be replicated anywhere else in the world. This is undoubtedly one of the greatest Rolls-Royce Phantoms of its generation.”
When designing the car, the Rose Garden at the Home of Rolls-Royce in Goodwood, West Sussex, served as the main inspiration for Ieuan Hatherall, a Bespoke Designer for Rolls-Royce. The Rose Garden is the only place in the world that is home to the Phantom Rose, a rose that was bred exclusively for Rolls-Royce by British Rose Breeder Philip Harkness of Harkness Roses. The Phantom Rose grows in the courtyard of the marque’s Global Centre of Luxury Manufacturing Excellence at Goodwood in West Sussex, England.
Ieuan Hatherall commented, “There is a transcendent beauty when a rose garden is in full bloom. The patron wanted to create that same feeling of awe; an abundance of flowers to lift the spirit and celebrate nature’s decadent beauty, in the Rose Phantom’s serene interior.”
The Rose Phantom’s Peacock Blue exterior is punctuated with a Charles Blue twinned-coachline. Both these elements combine organically in a manner similar to the stem of a rose to introduce the rose motif. The wheels replicate the same design and are embellished with a twinned pinstripe, which is also in Charles Blue.
When opening the coach doors, the embroidery on the inside of the rear doors is seen first, and embroidery in satin stitch has been used extensively throughout the rear to illustrate the Phantom Rose in varying stages of maturity, from bud to full bloom. An asymmetrical design gives the effect of the rose that seems to grow across the roof lining, from the rear of the car. Rolls-Royce’s renowned starlight headliner illuminates the scene as the roses are interspersed with individually placed fibre-optic lights.
In the rear compartment, Serenity Seating with a soft calf rest cushion adopts the inverted colour-way of the exterior as sumptuous Charles Blue leather is accented with Peacock Blue piping. From here, one can admire Phantom’s Gallery, created as a centrepiece of the interior. Stems of embroidered roses climb through the glass fronted fascia, serving as a spectacle for the occupants of the vehicle.
A touch of color was introduced into the car at the customer’s request in the form of Peacock and Adonis Blue butterflies, thus lending a semblance of movement to the motif. The customer’s family also played a role in the design of the car, with his wife designing the umbrellas and his daughter, Magnolia, handpicking the exterior hue of their custom designed Phantom.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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