Zafco used the SEMA 2015 show as the platform to launch two all-new patterns: the all-season ZEETEX ZT3000, an eco-friendly passenger car radial which provides the perfect blend of outstanding wet grip and driving stability, and the stylish ACCELERA Delta Sport, Zafco’s first racing tire which uses the innovative R-Compound.
Zafco has been a longtime participant in the SEMA show and has over the decade grown into a company with four brands – Zeetex, Accelera, Forceum, and Armstrong, to cover a wide range of patterns belonging to the PCR, TBR, SUV and Winter categories.Commenting on Zafco’s participation in the show, Giovanni Arrigone, COO of ZAFCO International said that the traffic this year was exciting. Tires from Zafco are draw considerable interest from drivers due to their reasonable prices and outstanding quality in view of the present market outlook and price wars.
The Zafco booth at SEMA booth also featured Café Zee, a spot for tired visitors to unwind and share tire talk over a cup of coffee. During the company’s four day stint at SEMA, it served as a perfect opportunity for the company to build new relationship and strengthen existing relationships.