Cadillac Middle East has announced that the highly anticipated 2025 Cadillac Escalade will be available across UAE showrooms by the first quarter of 2025, starting the new year on the highes... Read more
Ferrari celebrated its 30th anniversary in the Middle East by unveiling six exclusive and greatly customised 296 GTBs designed and created especially for the occasion. The cars, showcasing u... Read more
Bridgestone, a global leader in premium tyres and sustainable mobility solutions, showcased its advanced off and on-road tyre solutions at the International Off-Road Day event, organised by... Read more
As the final race of the 2024 Formula 1 season approaches, Mastercard and the McLaren Formula 1 Team will bring interactive and unique fan experiences to the Abu Dhabi Formula 1 Grand Prix,... Read more
The Alfa Romeo engineering team has just completed an intense test session on the “00 prototype” of the new 33 Stradale at the Nardò circuit, to test its driving dynamics and performance in... Read more
The seventh generation of Nissan’s iconic Patrol SUV has taken to the roads – and dunes – of the Kingdom of Saudi Arabia with representatives of the international media enjoying their... Read more
His Highness Sheikh Zayed bin Hamdan bin Zayed Al Nahyan inaugurated the first NIO House in the MENA region in Abu Dhabi. The facility belongs to NIO, a leader in the premium smart electric... Read more
As the all-new INFINITI QX80 arrives at retailers in the Middle East, INFINITI design and engineering team members share how the Japanese string instrument, the ‘Koto,’ has influ... Read more
After much anticipation following its global reveal, GMC Middle East is gearing up to launch the all-new GMC Acadia – a premium SUV poised to elevate the driving experience for familie... Read more
“Envisioned as a celebration of Rolls-Royce design in miniature, creating Cameo was a wonderful creative challenge. The purity and abstract nature of the form empowered us to distil the fund... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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