Mastercard and McLaren Racing gear up for the Formula 1 season finale at the Abu Dhabi Grand Prix

Posted By: Hamid Moarefon: Monday, December 9, 2024In: Automotive

As the final race of the 2024 Formula 1 season approaches, Mastercard and the McLaren Formula 1 Team will bring interactive and unique fan experiences to the Abu Dhabi Formula 1 Grand Prix, building on their multiyear partnership that kicked off last month in Las Vegas.

Mastercard cardholders attending the Abu Dhabi Grand Prix can look forward to a host of Priceless Experiences that get them closer to the sport—and the sport icons—they love. At the first-ever Mastercard Experience Billboard at Yas Marina, cardholders will have the chance to meet McLaren Formula 1 Team legend Mika Häkkinen, gain insights from the likes of McLaren Racing CEO, Zak Brown, hear from cricket legend Wasim Akram and more. For event updates and the full schedule, fans can follow @Mastercardarabia on Instagram.

“We are delighted to join McLaren and the many passionate racing fans at the Abu Dhabi Grand Prix for the first time, infusing our unique mix of passion, innovation, and priceless moments. By infusing Priceless into the world of McLaren Racing, we will connect countless fans and cardholders to the excitement of Formula 1 in new and exciting ways,” said Raja Rajamannar, Chief Marketing and Communications Officer, Mastercard.

“The Abu Dhabi Grand Prix is always a special event on the Formula 1 calendar, and working with Mastercard to help give McLaren fans these special experiences makes it even more so. Mastercard’s passion for creating unforgettable moments mirrors our own, and together, we’re transforming the way fans experience Formula 1,” said Louise McEwen, Chief Marketing Officer, McLaren Racing.

Throughout the partnership with McLaren Racing, Mastercard will offer cardholders exclusive access via priceless.com, blending the excitement of racing with other passion points like music, entertainment and culinary to deliver deeper, more immersive experiences.

Stay tuned for more fan-focused experiences planned for the 2025 season.

Hamid Moaref

Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.