Cooper Tire has announced that the company has received a score of 100 percent on the Human Rights Campaign Foundation’s 2020 Corporate Equality Index (CEI). The tire manufacturer has been d... Read more
Cooper Tire & Rubber has announced that the company’s Discoverer AT3 LT tire has been selected as OE fitment for the Nissan Navara N-Trek Warrior utility vehicle in Australia. The tire,... Read more
Cooper Tire & Rubber Co. and Sailun Vietnam Co., Ltd. Made their first tire at their joint venture plant in Vietnam. The tire came off the production line at ACTR, their new joint ventu... Read more
Cooper Tire used the recent SEMA show that was held in as Vegas in the first week of November to launch Discoverer EnduraMax, its new all-season SUV tire. The new Cooper Discoverer EnduraMax... Read more
Cooper Tire has rolled out a new advertising campaign using a fatherly figure called Uncle Cooper. The new character was inspired by consumer research that the company conducted which reveal... Read more
Cooper Tire & Rubber earned a merchandising award for the company’s interactive consumer marketing display showcasing its Discoverer AT3 range of tires. The company bagged the Gold Award... Read more
Cooper Tire has announced that its tire manufacturing facility in Tupelo has earned an Improvement Award in the 2019 Sustainability Awards for Safety and Health from the U.S. Tire Manufactur... Read more
Cooper Tire has announced in a press release that Daimler AG has opted to use the company’s Cooper Discoverer SRXLE tire as the original equipment (OE) tire on its new Mercedes-Benz GLE. The... Read more
Cooper Tire has announced that it has received the renowned Good Design awards for its Discoverer AT3 family of tires and its Discoverer True North tire. The Discoverer AT3 range includes th... Read more
Cooper Tire won the New Product award at the ongoing SEMA Show in Las Vegas for its new Discoverer AT34S tire. The tire is positioned as an all-weather, all-terrain tire that is meant for us... Read more
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