New tire concepts – including electric vehicles, smart tires and sustainability – will drive future growth in global tire sales, now that the market has resurged from the worst of the disrup... Read more
The trend toward caravanning is continuing. According to the Caravanning Industry Association (CIVD), almost 235,000 recreational vehicles were registered across Europe last year – the secon... Read more
Zhongce Rubber Group Co., Ltd (ZC Rubber) has launched its new Europe Technical Center (ETC) in Hanover, Germany. The ETC officially started operations on November 1 of this year. The... Read more
The debut of Farming Simulator 22, the new edition of the famous agricultural simulation game from publisher and developer GIANTS Software, available as from November 22 with new features an... Read more
Vredestein Pinza AT marks Apollo Tyres Ltd’s foray into the dedicated North American pickup truck and SUV segment for the storied European tyre brand. After launching the Vredestein brand ac... Read more
Nexen Tire America, Inc., a worldwide leader in high-performance, passenger, SUV/light truck and winter tire technology, today announced the launch of two all-new tires under the Nexen Tire... Read more
South Africa boasts a rugged beauty that often leaves international visitors spellbound – from its expansive landscapes, world-famous game reserves and stunning beaches to its spectacular mo... Read more
Dunlop South Africa’s innovative Grandtrek Uncharted expedition and brand campaign, conceptualised by FCB Durban, has continued its winning streak, clinching a Bronze Award at the prestigiou... Read more
Strengthening its product offering further in the Indian market, leading tyre maker, Apollo Tyres Ltd, launched the premium European brand, Vredestein in India. The Vredestein brand of tyres... Read more
Pirelli’s test campaign for the new 18-inch Formula 1 tyres that replace the current 13-inch size next year concluded at Paul Ricard in France, which hosted the final wet tyre test with Alpi... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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