Wagner has good news for drivers. Just recently, the company has announced its new line of premium replacement brake pads designed to help them stop up to 50 feet sooner when driving light trucks, crossovers and sport utility vehicles.
Groundbreaking and validated, Wagner’s OEX brake pads are now offered in selected North American markets and has a range of extra benefits, including reduced rotor dusting and wear, and up to two times longer pad life. Engineered and produced in the United States, these new pads are displayed at this year’s AAPEX at the Sands Expo Center in Las Vegas, Nevada. They are produced and marketed by Federal-Mogul Motorparts.
According to Bill Nunnery, vice president of business development and product management, global aftermarket, Federal-Mogul Motorparts, Wagner once again sets a new standard for innovation and braking effectiveness with groundbreaking Wagner OEX brake pads. He said that in the hyper-competitive aftermarket brake arena, they are proud to offer this advanced new technology. “We believe this impressive performance provides a considerable safety advantage for motorists.”
The new Wagner OEX line consists of 114 custom-shaped, application-specific pad deigns covering 95 percent of utility-focused passenger vehicles registered in North America. Wagner claims that these distinctive, patent-pending pad shapes, combined with accurately engineered slot and cuts, boost performance by increasing turbulent airflow, enabling for cooler operation and enhanced stopping power.
Christopher Battershell, director of brake product management, North America, Federal-Mogul Motorparts, said in a statement that the Wagner brand’s market leadership has been established in part through their ability to expect and address changes in vehicle technology and consumer driving preferences. He added that with the sustained shift toward utility-type passenger vehicles, their engineers recognized the need for a distinguished brake pad technology engineered to help improve driving safety and overall braking performance on these harder working vehicles.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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