Luxoft Holding and LG Electronics will collaborate to showcase a next-generation OS that they have developed at the 2019 edition of CES. This OS is part of the strategy of both companies to expand their presence in the automotive, robotics and smart home segments.
The Consumer Electronics Show (CES) will be held in Las Vegas from January 8 to 11 and the two partners will use the show as a platform to launch their vision for Autonomous and Connected Mobility.
Luxoft will be displaying a new Autonomous Mobility Concept vehicle that will incorporate the digital lifestyles of consumers into the riding experience.
As an outcome of its partnership with LG Electronics, Luxoft will spearhead the deployment of webOS Auto in level 2 – 5 autonomous vehicles. The initial focus will be on the development of digital cockpit. This will cover the different aspects of human-car interaction like infotainment, navigation, and other features. Luxoft will help both automotive manufacturers and their suppliers to leverage features which are enabled through webOS Auto to expedite the deployment of converged auto systems including ADAS, 5G connectivity, and in-vehicle entertainment systems.
Dr. I.P. Park, Chief Technology Officer at LG Electronics said that earlier in 2018, the company had open-sourced its webOS to share knowledge and expertise with external partners and developers. LG then went on to collaborate with Luxoft to bring the webOS into automotive and other verticals. Luxoft made a significant technological contribution to webOS and enhanced its ability to deploy it into new industries.
webOS Auto serves as an open platform for Smart, Connected and Shared Mobility. It has a highly scalable architecture and 5G connectivity that makes it possible to integrate consumers’ personalized digital lifestyles into the driving experience.
“We need a shared vision and an open platform for collaboration. webOS Auto allows passengers to access their preferred entertainment options in one place, transporting your living room to the car,” said Alwin Bakkenes, Executive Vice President of Automotive at Luxoft. “This enables automakers to make the riding experience more natural and intuitive, while providing a personalized customer experience that connects customers with their automotive brand.”
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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