Faurecia, which is one of the leading specialists in the world in the field of automotive technologies is teaming up with FAW Group for sustainable mobility solutions. The two companies have signed a strategic partnership framework agreement. The FAW Group is one of the leading automobile manufacturers in China and the two companies will collaborate for the development of technologies that would be used in the cockpit of the future technologies and sustainable mobility solutions.
Based on the strategic cooperation agreement, some of the specific areas that the two companies would focus on include development of cockpit optimized for future mobility for the Hongqi (Red Flag), which is FAW’s luxury brand. The solutions would be such that motorists would benefit from a personalized and intelligent user experience. The two companies would also cooperate on the industrial design and perceived quality for the brand, development of connected, development of versatile and predictive seat solutions for scenarios like self-driving vehicles and shared cars based on the driving mode and different types of use. Another area that is covered in the agreement is the provision of zero emission and air quality technologies for commercial and passenger vehicles in the fields of battery pack and fuel cell systems and lightweight composite solutions.
Commenting on the partnership, Patrick Koller, chief executive officer, Faurecia said that Faurecia was honored to partner with FAW which is a leading OEM with a strong desire to disrupt the Chinese automotive industry. He concluded by saying that Faurecia is uniquely positioned to provide smart, predictive and connected technologies for a unique user experience and the collaboration would continue to reinforce Faurecia’s intimacy and collaboration with Chinese OEMs”.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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