Airbiquity, the leading provider of connected car services, has recently penned a deal with EnGIS Technologies® for the integration of the EnGIS DM Differential Tool and Software Installer Client into Airbiquity’s recently unveiled Software & Data Management offering. This strategic deal embodies the continued growth of over-the-air (OTA) technology provider integration into the company’s Software & Data Management solution for the configuration and automation of large-scale vehicle software update and data collection campaigns utilizing its Choreo™ cloud-based service delivery platform.
It is forecasted that cloud-based OTA vehicle software update campaigns for software-related recalls, including cyber security breaches, will offer significant financial benefits to automotive manufacturers in the years ahead. IHS claims that global automaker cost savings for OTA software updates are estimated to escalate from $2.7 billion last year to more than $35 billion by 2022.
Moreover, OTA software updates will help automakers attain faster recall compliance, eliminate the customers’ burden of bringing cars to dealers for repairs, and provide post-purchase performance and feature improvements contributing to customer loyalty and satisfaction.
In a statement, Scott Frank, Vice President of Marketing at Airbiquity, said that remote software updates embody an undeniable opportunity for carmakers and consumers alike, but making them happen in automotive is extremely complicated due to the wide ecosystem of electronics and software suppliers supporting vehicle systems and platforms. He added that Airbiquity is dedicated to helping automotive customers manage and automate this intricacy with their Software & Data Management solution, and the inclusion of OTA technology from top providers like EnGIS.
Meanwhile, Martin Carr, Vice President of EnGIS Technologies, said that EnGIS is looking forward to joining Airbiquity’s thriving ecosystem of technology providers supporting their Software & Data Management offering. He continued that the integration of their DM Differential Tool and Software Installer Client into Airbiquity’s solution is a huge opportunity to work with an established and groundbreaking telematics service provider to further extend their automotive market engagement.
Hamid Moaref has always been fascinated by cars and the automotive industry. His family has a longstanding association with the industry and has been in the tire business for the past 35 years. Raised in Dubai, Hamid attended Capilano University in Vancouver where he graduated with a BBA in marketing before attending an intensive course in magazine publishing in 2005. He has been the publisher and chief editor of Tires & Parts magazine for the past ten years.
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