Volkswagen suffered badly from the emissions scandal this year but plans to bounce back with a new model. The company is all set to launch a new EV that will be positioned as a the zero emission battery-electric vehicle to compete with the Chevrolet Bolt and the Tesla Model 3. The debut of the new model is part of the new Volkswagen CEO, Dr. Herbert Diess’s drive to restore the company’s image after it was badly tarnished by the emissions scandal.
The new model will use an innovative 48-volt onboard power supply technology to deliver a class-leading range of over 186 miles in real life. Though it will have many technological features that the EV version of the new VW Golf will have, it will come with a lower price tag. In comparison to other electric cars that have been so far positioned as a pricey but environmentally friendly alternative to conventional cars, the new model will be a high-volume, affordable mass market electric car.
VW has not pulged further details of the styling of the new, as yet unnamed model but it will definitely sport a more stylish look than the e-Golf in addition to offering a higher range. Both models will use the same front-wheel-drive platform known as MEB architecture.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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