Volkswagen Group Reveals Plans to Add New Ridesharing Subsidiary

In its bid to make the emissions scandal a thing of the past, the Volkswagen Group is planning to set up a new subsidiary for ridesharing and to create a new brand for this purpose. This will be the company’s 13th brand and the mobility services will be offered in a form similar to that offered by Uber.

Earlier in the year, Volkswagen had invested USD 300 million in Gett, a cab-hailing company that has a presence in as many as 70 cities spread across the globe, including New York. The new ridesharing company will involve greater cooperation with Gett. Volkswagen is also planning to set up its own shuttle service with the intent of become one of the frontrunners in urban mobility by the year 2025.

VW plans to divulge more details about the brand and the new subsidiary next month. As part of the company’s plans to enter the ridesharing sector, VW is planning to offer Gett drivers in Moscow good deals on vehicles if they purchase models like the Volkswagen Jetta, the Skoda Octavia, Skoda Rapid or the Volkswagen Polo.

VW plans for a new susbdiary are very similar to the recent plans Mercedes-Benz revealed as part of its Vision Van Concept for commercial vehicles, wherein consumers can rent or buy delivery vans with drones on the roof to cut down delivery times