Al-Futtaim Motors, the sole distributor of Toyota in the UAE, is thrilling visitors to the Dubai International Motor Show with its unique Land Cruiser Experience. Located just outside the main entrance to the Dubai World Trade Center where the show is being held from November 10 to 14. The Land Cruiser Experience offers unequalled thrill and excitement to motorists while showcasing the capabilities of the iconic Land Cruiser to the fullest possible extent.
The Land Cruiser Experience consists of six different obstacles that the vehicle would have to negotiate successfully and successfully highlights not only the model’s off-road capabilities but also its safety features. These include chassis balance, hill start assist, crawl control, vehicle stability, wheel articulation, and many more features.
Commenting on the activation, Saud Abbasi, Managing Director, Al-Futtaim Motors said, “The highly anticipated 2016 Land Cruiser was recently launched in the UAE, and we wanted to take the biggest regional stage to demonstrate to everyone just what this car is made of.”
He added that the obstacle course fully tests the limits of the Landcruiser allowing passengers to have extensive experience of the model’s capabilities when it is put to the test. Through the Land Cruiser Experience, motorists will learn that the Land Cruiser truly deserves its moniker of the “Pride of the Land.”
The obstacles have been carefully conceptualized to simulate a wide range of real life terrain. “The Deck” closely resembles undulating roads while the “Axle Twister” comprises different types of surfaces thus checking out the credentials of the vehicle’s 4-wheel drive. “The Climb” lets users experience the thrill of steep inclines and declines. The “Stability” and “Balance” tests involve the use of a 34-degree steep angled surface to demonstrate the vehicle’s controlled maneuverability. The “Wadi” puts the finishing touch on a roller coaster of a ride with the use of a water obstacle to highlight the Land Cruiser’s suspension and stability even in wet conditions.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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