MHD opens new MG Motor showroom in Oman

Mohsin Haider Darwish (MHD), which is the exclusive distributor of MG Motor in the Sultanate of Oman recently opened a new showroom for the brand in recently celebrated the opening of its new showroom in Barka.

The state-of-the-art showroom is located in Al Manuma complex and offrs customers just the right combination of convenience, ease of use and best-in-class facilities. The showroom was opened to the public with a gala event that was attended by eminent dignitaries like H.E. Sayyid Saud bin Hilal bin Hamad al Busaidi, Minister of State and Governor of Muscat and Tom Lee, MD of Saic Motor Middle East (SMME), as well as senior management and executives from SMME and MHD. The event was presided over by Areej Mohsin Darwish, Chairperson of MHD LLC.

Speaking at the event, Tom Lee, Managing Director of Saic Motor’s Middle East operations said that 2019 had proved to be a landmark year for MG in the Middle East with many customers taking to the roads in MG cars. He said that the brand’s success justified SAIC’s efforts and that of its partners in the region, especially in light of the three exciting, great value models in the past year.

Lee said, “Looking ahead to 2020, our strategic focus will be centered on customer experience and providing a first-class aftersales experience. We also plan to introduce new, state-of-the-art technologies into the MG range, maintaining our reputation for being at the forefront of the automotive industry when it comes to the latest technological developments.”

David Aziz, CEO – Automotive Products, at MHD said that Barka is one of the areas in Oman that has played a key role in helping the MG brand to grow substantially. Hence, his company was pleased to open for the customers a  facility in Barka itself to provide them with distinct and memorable experiences.

At the Barka showroom, the complete range of MG Motor’s best-selling cars will be displayed, including the all-new HS, and the highly successful RX8, both which have proved to be best-selling models after they were launched last December.

Commenting on the opening of the new showroom in Barka, Mohsin Al Bahrani, Director Automotive MHD LLC said, “We are delighted to officially be opening our first showroom here in Barka – reflecting the continuing growth and expansion of our MG Motor business here in the Sultanate. In recent months MG Motor has become an increasingly popular brand in Oman, as more and more members of the motoring public recognize its world class engineering, build quality, power and style that are offered across diverse models at affordable prices. We have in fact seen people from different walks of life getting attracted to the MG brand; not just in the capital area of Muscat, but also in other regions of the sultanate.”

The new Barka facility will be staffed by trained professionals and will serve as a complete sales, service and parts outlet for all MG Motor customers in the region. In addition to the showroom, it will also house a full-fledged service and parts facility.

In 2019, MG Motor doubled its market share across the Gulf, and has set itself the ambitious goal of breaking into the list of the top 10 of manufacturers by the end of 2020. Growth was particularly impressive in Oman with about four times as many customers buying MG cars when compared to the previous year. The brand’s partnership with MHD in Oman played a key role in this impressive growth.

MG Motor has a fast expanding network of 25 dedicated retail partners and 24 service centers across the Middle East. It has also expanded its regional parts operations, with a bigger parts center that allows the company to cater to the growing demand from its customers in a more efficient manner. To offer customers ultimate peace of mind, all MG models come with a six-year or 200,000km certified warranty.

Visitors to the new showroom in Barka will also be able to benefit from the ongoing SUV campaign from MG Motor that has been designed for motorists who love to drive.

On all SUV models including the RX8 and HS, customers can benefit from six years extended manufacturing warranty, 18 months/30,000 km free service, five years roadside assistance and a first year’s motor insurance free until the end of March.