Infiniti has revealed that it has ended its partnership with Red Bull racing one year before the agreement between the two companies is due to end. Red Bull Racing will be no longer participating in races under the branding of the luxury auto brand from the end of this year.Nissan will also no longer provide light commercial vans to Red Bull Racing.
Infiniti had started its commercial partnership with Red Bull Racing back in 2011 when it became one of the sponsors of the Red Bull Formula One team. In 2013, Infiniti acquired naming rights and the Red Bull team officially became Infiniti Red Bull Racing.
For the 2016 season, Red Bull will continue using the Renault power unit from the Renault-Nissan alliance, but it will be rebranded under the Tag Huer name. Renault also recently withdrew its support for the Formula One feeder series which used to be known as Formula Renault 3.5.
Infiniti has over the past years sponsored Sebastian Vettel till he joined the Ferrari team. It had also supplied IndyCar engines in the late 1990s, before going on to sponsor the Indy Lights series for a few years.
nThe partnership between Infiniti, Nissan and Red Bull Racing was highly successful with the Red Bull Racing team winning four consecutive Formula One constructor and driver world championship titles between 2010 and 2013.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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