Nissan introduces first manufacturer-backed Certified Pre-Owned program in the region

Providing buyers with safety, value for money and peace of mind, Nissan is bolstering its Nissan Intelligent Choice fleet of Certified Pre-Owned(CPO) vehicles with the launch of first-of-its-kind manufacturer-backed warranty in the
Middle East. Catering to a growing need for high-quality and cost-effective mobility, Nissan
Intelligent Choice is an innovative program by Nissan that allows an increased number of
buyers to partake in the joys of owning a certified pre-owned vehicle from the brand’s
extensive line-up and benefiting from the exciting performance, innovation and reliability of
a Nissan.
A global program that made its way to the region, Nissan Intelligent Choice covers the
changing needs of customers in markets such as the UAE Qatar, Kuwait, Bahrain, Jordan
and Lebanon. Recording a year-on-year increase in sales, over 5,000 Nissan Intelligent
Choice of certified pre-owned vehicles have been sold across the region to date, signaling
Nissan's commitment to leading the industry towards greater transparency when it comes to
sales, aftersales support, pricing and servicing.
All CPO vehicles sold under the Nissan Intelligent Choice program pass a stringent 167-point
inspection and reconditioning process, focusing on the cosmetic and mechanical aspects of a
vehicle, to offer customers the highest level of quality and assurance. Maintaining a
distinctive and desirable CPO fleet is made possible by ensuring all vehicles are less than
five years old, have a clean history, and an untampered mileage of under 150,000
kilometers.
In addition to offering exceptional value for money, Nissan Intelligent Choice offers buyers a
range of benefits, including but not limited to, higher residual values and peace of mind with
up to two-year or 60,000km manufacturer-backed warranty that offers regional coverage
and is transferable to other owners. This warranty accompanies all certified pre-owned
Nissan vehicles and is radically different to dealer-backed warranties provided by other CPO
programs in the market.
Adib Takieddine, Sales Director, Nissan Middle East said: “Catering to the shift in
customer demands for improved quality, safety, and value for money, we are proud to
introduce the first manufacturer-backed warranty on CPO vehicles in the region. Paving the
way to set high standards in the pre-owned car market in the region, Nissan Intelligent
Choice is yet another initiative by Nissan that demonstrates our commitment to giving our
customers absolute clarity and confidence when buying or owning a Nissan vehicle. At
Nissan, customer satisfaction is an integral part of everything we do, and our robust Nissan
Intelligent Choice of CPO fleet reflects that.”

Customers are welcome to visit and interact with sales teams at showrooms or online, as
well as browse the exciting range of Nissan Intelligent Choice vehicles at select Nissan
showrooms in the region. Along with a dedicated retail space within showrooms, Nissan
Intelligent Choice offers customers the same convenience and flexibility they are used to
when purchasing a brand-new Nissan vehicle.
With nine Nissan Intelligent Choice locations spread across seven markets in the region and
a strong dedication to expand in the coming months, Nissan Middle East looks towards
reaching a wider audience and welcoming even more drivers behind the wheel. Nissan
Intelligent Choice is currently available at Nissan Sales Centers in the region represented by
Arabian Automobiles Company in Dubai and Northern Emirates, Al Masaood Automobiles in
Abu Dhabi and Western Region, Saleh Al Hamad Al Mana in Qatar, Al-Babtain Group in
Kuwait, and Y.K. Almoayyed & Sons in Bahrain, Bustami & Saheb Trading Co (BSTC) in
Jordan, and Rasamny-Younis Motor Company in Lebanon.