When you think of a designer working for a car company, the first thing that comes to mind may be a person making sketches of vehicle bodies. In reality, automotive designers work on a multi... Read more
Volkswagen has unveiled its new brand identity including a new logo on the media day of the IAA International Motor Show that is currently being held in Frankfurt. Called the “New Volkswagen... Read more
Jaguar Land Rover is implementing a new “Arch” corporate identity as part of a four-year program across all its dealerships in the MENA region. The plan is for every showroom and workshop fa... Read more
Meyle Used the Automechanika Frankfurt Show to present its new brand identity as the “Driver’s best friend.” André Sobottka, the company’s board member in charge of sales, marketing and comm... Read more
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