BMW M’s high-performance vehicles will soon deliver the ‘Ultimate Driving Machine’ experience in electric form. From 2027, the BMW M Neue Klasse will usher in a new era in the high-performan... Read more
In 2026, BMW will expand its BMW Intelligent Personal Assistant, built on Amazon’s AI Alexa+ architecture, taking voice interaction between humans and vehicles to a new level. BMW wil... Read more
Coinciding with the BMW Art Car Collection’s 50th anniversary, BMW Group Middle East is set to bring an extraordinary highlight to this year’s edition of Art Dubai (16-20 April). Among the m... Read more
As a vanguard in the field of electric mobility, the BMW iX has established a unique combination of progressive luxury and locally emission-free driving pleasure. The new edition of the Spor... Read more
The BMW Group presents the driving and user experience of the future at the Consumer Electronics Show (CES) 2025 in Las Vegas. BMW is providing the first opportunity to experience the close-... Read more
This year at Art Dubai, BMW will steer beyond the conventional and continue its tradition of fostering creative expression by presenting a unique collaboration with Emirati visual artist Asm... Read more
BMW Group Middle East and EMAAR have announced a strategic partnership to expand the EV charging points in the UAE. As part of the partnership, BMW Group Middle East will be installing the c... Read more
Making a significant stride towards the development of sustainable transportation infrastructure in the UAE, BMW AGMC – in collaboration with Dubai Autodrome, a subsidiary of Union Propertie... Read more
BMW and AGMC, the official BMW Group importer for Dubai, Sharjah and the Northern Emirates, proudly announces its partnership with the Legends Football League as the exclusive VIP Player Tra... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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