Roborace has named Michelin as the official tire partner for the event. Michelin has been collaborating closely with Robocar to share the technological expertise that it has gained over the past 125 years. Michelin worked with Robocar designers to come up with an exclusive solution for the ultimate ‘Robocar’, that was designed by Daniel Simon. This “Robocar” will feature next-generation Michelin road tires that will be used in the series.
Roborace has partnered with the leading suppliers in the field of automotive technology to take the development of autonomous vehicles to the next level. The tires play a key role as they must be able to tolerate the demands placed by the high speeds and rigors of racing when the new format for the Roborace series is introduced. At the same time, the tires must be suitable for use on road cars as well, as one the aims of the Roborace event is to develop both hardware and software that will expedite the commercial production of driverless vehicles that will be of benefit to the consumer.
Michelin is the third company that has been announced official one of the global partners for the event with Nvidia and Charge being the other two official partners. Nvidia will provide Robocar with the company’s Drive PX2 technology for the Robocar’s A.I. brain while Charge, which specializes in the manufacture of smart electric trucks will provide Robocar with all the power electronics needed for the series.
Speaking about the deal with Michelin, Denis Sverdlov, CEO, Roborace said that he was extremely proud to have Michelin as a partner. It was important to work with partners who also believed in a driverless future to make cities across the globe greener, quieter, smarter and safer. Michelin will work closely with Robocob in its endeavour to transform the idea of driverless cars from a possibility to a reality. The tire manufacturer is also known for its commitment to safety and innovation.
Pascal Couasnon, Michelin Motorsport Director said that Michelin was very excited to confirm its partnership with Roborace. He revealed that Michelin has been conducting tests privately with Roborace for quite some time and was impressed by the speed with which Roborace has been working on developing driverless technology and hardware for its championship. He confirmed that Michelin too wants to be at the forefront of the development of driverless technology in terms of research and development. Roborace will provide Michelin with a unique opportunity to use its tire expertise and knowhow to the world of autonomous cars and thus help shape the future.
Michelin has a long tradition of being involved in motorsports. It is the founding partner and exclusive tire supplier to the FIA Formula E Championship for full-electric cars. In fact, Michelin Motorsport developed the innovative and energy-efficient MICHELIN Pilot Sport EV2 for the Formula E championship. Roborace is currently in its Beta season appearing at Formula E circuits for exhibitions using its development car ‘DevBot’. Roborace’s Ultimate car will be unveiled shortly.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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