Michelin has scored the eighth spot in Forbes magazine’s 2019 list of the most reputable companies in the world.
Forbes magazine publishes the list of the “World’s Most Reputable Companies” every year based on the results of an independent survey. This year, the survey in which over 230,000 individuals drawn from 15 countries participated was completed during January and February 2019. Some of the common characteristics that all the companies named in the list shared was having revenue in excess of USD 50 billion, a presence in all the countries where the survey was conducted and brand familiarity with at least 40 percent of the general population.
Michelin was established in 1889 and as a sustainable mobility company, has been engaged in constant innovation as part of its drive to enhance the mobility of people and goods. The French tire manufacturer offers high-quality products, top-notch production capabilities and has a global footprint with broad market access, all as part of its strategy to provide a better way forward for its employees, customers and the communities it serves.
Commenting on making it to the list, Adeline Challon-Kemoun, executive vice president of brands, sustainable development, communication and public affairs at Michelin said that when people place their trust in a brand, they not only value its excellent products and services, but they also believe in the brand’s commitment to its communities and to the global society at large.
She added, “Throughout our company, our employees believe that mobility is essential for human development, and we innovate passionately to make it safer, more efficient and more environmentally friendly.”
Every year, Michelin conducts Movin’On, a global sustainability summit that serves as a forum for advancing ideas, solutions and actions by convening thought leaders in sustainable mobility. In 2018, 4,000 leaders from academia, business, municipalities and startups attended Movin’On collaboration sessions in Montreal.
By investing in the Michelin Group, shareholders become part of an extraordinary human, technological and industrial journey that has been improving mobility for more than 120 years. They also support a strategic vision that combines performance and responsibility to drive sustainable growth around the world.
Manju Mathew, an MBA in marketing, completed publisher training courses from the Oxford Brookes University and New York University. She started with marketing and PR roles before moving on to her current position as a full time writer. Currently living in Dubai, her life as an expat has sharpened her observation skills and flair for writing. She enjoys writing about luxury cars like Ferrari, Lamborghini, etc even if she can only dream of owning them.
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