AT&T and Audi Tie Up to Expand Connected Car Relationship

As part of an expanded multi-year deal, AT&T continues to bring high speed Internet to Audi vehicles in North America. With the integration of next-gen technology, it will help deliver a number of new features to the Audi connect system in select 2017 and 2018 models.

Since 2014, the telecommunications corporation has provided Audi vehicles with connectivity for Wi-Fi and Audi connect®. Under the new deal, the German automaker will provide next-gen technology, featuring new security, safety and infotainment features, such as stolen vehicle locator, remote lock and unlock, online roadside assistance and service requests over the AT&T network.

A platform for connectivity and infotainment, Audi Connect is designed to improve the enjoyment of the ride for Audi drivers and passengers. With the quickest and most convenient access to the most current navigation and real-time information and entertainment available, the platform offers advanced services ranging from picture navigation to improved social media and mobile app integration, and access to up to 7,000 Internet broadcast stations. With Generation 2, peace of mind is brought through roadside and emergency assistance services and the ability to access and monitor the vehicle from a compatible smartwatch app or smartphone.

Chris Penrose, senior vice president, Internet of Things, AT&T Business Solutions, said in a statement that they are pleased to continue their long-standing relationship with Audi and to offer next-gen technology to a number of their car models. He added that this technology enhances the driving experience by offering a whole new set of services to Audi customers.

What’s more, Audi customers can share data among phones, tablets and their vehicles with AT&T Mobile Share Value or stand-alone plan.

According to Pom Malhotra, General Manger, Connected Vehicles, Audi of America, Audi and AT&T are working together to deliver the most complete set of applications and services to the vehicle. He noted that as they see with their homes and mobile devices, reliable and solid connectivity is a necessity and is fast becoming one for the vehicle.