The new Bugatti lifestyle collection expresses the identity and heritage of the Bugatti brand through an exclusive selection of clothing and accessories. The collection is inspired by the ma... Read more
The Yokohama Rubber Co., Ltd., is proud to announce another achievement for its motorsports activities in 2020—a victory by a vehicle running on YOKOHAMA’s GEOLANDAR M/T G003 mud-terrain tir... Read more
ENOC Group today announced the launch of a unique ‘Yes’ rewards programme that enables customers to earn points and rewards when paying for fuel, automotive services or for purchasing conven... Read more
Roland Hence, founder and director of FrontLane, Inc., was named winner of the eighth annual SEMA Launch Pad, presented by the SEMA Young Executives Network (YEN). The announcement was made... Read more
“With our new format ‘Energy 4 Mobility’, we are offering experts from the fields of industry and science a platform where they can promote advances in the field of alternative fuels. Foster... Read more
An explorer, by definition, is one who travels in search of the new and the exciting – and the new 2020 Ford Explorer is packed with features designed to encourage owners to search out new a... Read more
Trading Enterprises, a subsidiary of Al-Futtaim Automotive and the exclusive distributor of Honda in the UAE, has bolstered its Honda brand division with the appointment of Rhett Maxwell as... Read more
The Specialty Equipment Market Association (SEMA) announced the industry’s Best New Products Award winners, with the products featured this week in the inaugural SEMA360 online trade event.... Read more
ORACLE Lighting’s new Sidetrack™ LED Lighting System is a stylish and functional upgrade for Jeep Wrangler JK models,” said Justin Hartenstein, Oracle Lighting director of development. “This... Read more
The EV start-up Rivian has chosen Pirelli Scorpion range to fit its highly anticipated R1T pickup, which begins production in June 2021, and its R1S electric SUV. Pirelli has developed speci... Read more
From Steering Wheels to Screens: How In-Car Technology Is Reshaping the Middle East’s Automotive Experience
FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN – AND THE NAME THAT LAUNCHES A NEW SEGMENT FOR FERRARI
Family-First Mobility: How Chery UAE is Enhancing Safety on UAE Roads
SUPERSPORTS DEBUTS IN DUBAI FOR ‘FULL SEND’ PREMIERE
Where the World Stops and the Drive Begins
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