The Jeep® brand continues its yearlong Twelve 4 Twelve celebration of 85 years of off-road leadership with the introduction of its third exclusive model, the Jeep Wrangler 85th Anniversary.... Read more
BMW M’s high-performance vehicles will soon deliver the ‘Ultimate Driving Machine’ experience in electric form. From 2027, the BMW M Neue Klasse will usher in a new era in the high-performan... Read more
In 2026, BMW will expand its BMW Intelligent Personal Assistant, built on Amazon’s AI Alexa+ architecture, taking voice interaction between humans and vehicles to a new level. BMW wil... Read more
Goodyear continues its partnership with Team De Rooy for the upcoming Dakar Rally 2025. As the official tire supplier, Goodyear will equip the Dutch team with its high-performance Goodyear O... Read more
MG Motor has opened an exciting new chapter in its international success story, making its debut in Syria in partnership with its exclusive distributor British Heritage Group (BHG). This app... Read more
When Nissan fleshed out the all-new second-generation KICKS, they went for a ground-up redesign. A vehicle that gets serious about safety, technology, and iconic design. Beyond the sh... Read more
Ford Middle East and North Africa unveiled the new 2026 Ford Everest at the Liwa International Festival, highlighting a Middle East-exclusive 2.7L V6 EcoBoost engine and showcasing the regio... Read more
Automechanika Dubai 2025, the largest international trade show for the automotive aftermarket industry in the Middle East and Africa, concluded last week at Dubai World Trade Centre, followi... Read more
AGMC and INEOS Automotive debut the ultimate portal axle-equipped off-roader, the INEOS Grenadier Trialmaster X LETECH, in the Middle East. As AGMC becomes the official distributor fo... Read more
Toyota proudly announces the arrival of the GR Yaris to the Middle East for the first time. Born from the challenges and triumphs of the FIA World Rally Championship (WRC), Super Taikyu Seri... Read more
Porsche to Cut Around 9,000 Jobs by 2035: What the Deal Includes
Ferrari Opens a New Showroom in Riyadh, the First in the Middle East With Its New Global Design
Jaguar Unveils the Type 01: The Most Powerful Jaguar Ever Marks the Brand’s Electric Restart
BMW Reveals the iX4 and iX3 M60: Two New Electric SUVs With Up to 828 km of Range
Lucid Rolls Out Air UX 3.0, a Major Software Update That Reworks How the Car’s Screens Work
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