Apollo Vredstein Becomes Part of German Football Scene with Borussia Monchengladbach Sponsorship Deal

Borussia Monchengladbach is one of the oldest football clubs that plays in the Budesliga, or the German football league. Established in 1900, the club is well known internationally and has become one of the most popular clubs in Germany. Apollo Vredstein GmbH has now become a part of the football scene in Germany by finalizing a deal to become the official sponsor of this club.

Apollo Vredestein’s agreement with Borussia Monchengladbach will cover the 2016/2017 and 2017/2018. The sponsorship will help Apollo to boost brand awareness in the European tire market. Borussia Monchengladbach’s matches are often broadcast live to millions of supporters across the world0.

As part of the deal, Apollo will benefit from LED perimeter advertising rights during official matches and many other sponsorship opportunities. Apollo entered the German tire market in 2010 and is now recognized as a well known brand in the European tire market.

Speaking about the new sponsorship deal, Michael Lutz, Country Manager Apollo Vredestein Germany said that the company will definitely benefit from its association with Borussia Mönchengladbach which is recognized as an extremely likeable traditional football club that have also performed well on the field in recent years. It is a major player on the top level of international football. Apollo too shares these brand attributes and is all set to reach out to the club’s followers across the world.